by Will Dages
In December we released Bookopotamus for iOS and Android, a fun literary guessing game that uses Findaway World’s catalog of audiobooks. It plays a narrated quote from a book, and you see how fast you can identify the book you’re listening to.
I’m a big fan of using data to inform decisions, so I volunteered to take charge of the analytics for Bookopotamus. I’ve integrated analytics into projects before, but never for a game. This was an exciting opportunity to capture some really actionable data that could help us make the game even more engaging and fun.